Unit Description
The Media Unit at the English Language Institute at Umm Al-Qura University serves as a vital bridge connecting the Institute’s educational and community progress with a wider audience through the diverse use of media platforms. The Unit is responsible for promoting the Institute’s academic achievements and maintaining continuous communication between faculty members, students, and the external community by highlighting the Institute’s news and activities.
Vision
To enhance social media platforms in a way that reflects the Institute’s commitment to excellence in English language education and community service.
Mission
To highlight the Institute’s role as a leading entity in education and scientific research, while promoting positive engagement with the community through diverse media platforms.
Objectives
Develop and manage media content that accurately reflects the Institute’s academic programs and students’ achievements.
Improve visibility and audience engagement through the strategic use of social media and newsletters.
Promote events, workshops, and seminars organized by the Institute to attract a wider audience.
Monitor and analyze media coverage to continuously develop communication strategies.
Train and empower committee members with the latest practices and tools in effective digital communication.
Edit and publish news through social media platforms (X, LinkedIn, WhatsApp) and the Institute’s page on Umm Al-Qura University’s website.