Umm Al-Qura University

Umm Al-Qura University

Department of Mass Communication Starts its Cultural Programs with a Lecture Entitled: "Relationship Between the Saudi Community and New Media"

General News , Events ,
Added on - 2019/10/09  |  اخر تعديل - 2019/10/09

The specialist in the field of Media and Communication and a member of the academic staff at the Department of Mass Communication, Dr. Fouad Buqas, affirmed that the percentage of people using social media sites will decrease in the coming days, especially if there are no new competitive applications. He pointed out that the material shown on social media sites has become boring and monotonous. An example of this indifference is the reluctance of members of the society to use Facebook, and the decrease in the number of its users, who have almost halved. He expects that the media institutions will play a major role, if content is presented in a new and different manner. He pointed out that the future will be directed to the paid platforms, such as Netflix, Disney, etc., and projected the eruption of a new technological revolution that may change the course of communication between people and media during the next years.

This information came in a lecture presented under the title, "The Relationship between the Saudi Community and the New Media", within the cultural and scientific activity of the academic staff in the Department of Mass Communication, in the presence of the Prof. Salim Urijah, the Head of the Department of Mass Communication, the academic staff of the department, and the students of the department, at the function hall in the college.

Dr. Buqas reviewed the historical changes and the scientific theories with regard to the different types of communication and media, including the traditional media used in the past till the social media sites and smart phones used today. Then he tackled some statistics and studies on the use of the internet, social media sites and mobiles in Saudi Arabia, and compared them to global use. In addition, he pointed out that the statistics proved that Saudi Arabia ranks first with regard to the highest number of applications and social media sites, such as Twitter, Snapchat, etc.

During the lecture, he tackled some positive and negative indices resulting from the extensive use of those social media sites. The most prominent positive indices remarked that the Saudi community is a vital society that interacts with the daily changes, keeps pace with technological developments, and is able to communicate its voice to the world. Moreover, the Saudi people have become creative in the production of different media content in the social media sites. He mentioned some examples of You Tube channels, such as Sa7i, Telfaz, etc.

Dr. Buqas then pointed out that the extensive usage of those sites resulted in a form of addiction, on the part of their users, with the person spending 6-8 hours daily on the internet and the mobile. This results in some serious physical and social diseases. He highlighted that importance should be given by the parents and the educational and pedagogical bodies to use the youth's time in a manner useful to them. In addition, he clarified that the extensive usage of such applications wastes the energies and time of the young people.