Umm Al-Qura University Journals are committed to upholding the highest standards in promoting and disseminating their scholarly content. This Marketing Policy outlines the principles and practices adopted by the journal to ensure that its marketing and promotional activities remain ethical, transparent, and responsible.
Objectives
Promote the journal’s academic content to a broad global audience.
Enhance the visibility and discoverability of published research.
Attract high-caliber submissions that align with the journal’s scope and standards.
Uphold the core ethical values of academic publishing across all promotional endeavors.
Marketing Channels
Marketing and promotional activities may be conducted through diverse channels, including:
The journal’s official website.
Electronic newsletters and institutional mailing lists.
Social media platforms (e.g., X, LinkedIn, Facebook).
Academic conferences, workshops, and symposia.
Press releases and media coverage.
Collaborative partnerships with institutional stakeholders and libraries.
Accuracy and Integrity
All promotional materials must accurately reflect the journal’s scope, mission, and academic rigor. False, misleading, or exaggerated claims are strictly prohibited. All marketing efforts must:
Respect the journal’s scholarly independence.
Maintain a clear distinction between editorial content and promotional material.
Refrain from using coercive, aggressive, or deceptive language to solicit manuscript submissions.
Data Protection and Privacy
The journal complies with all applicable data protection regulations, ensuring that personal data collected during marketing activities is handled responsibly. Subscriber information and contact details are never disclosed to third parties without explicit prior consent.
Editorial Independence
Marketing activities are conducted entirely independently of the editorial and peer-review processes. Editorial decisions made by editors and peer reviewers remain strictly insulated from any promotional considerations.
Ethical Standards and Best Practices
This Marketing Policy has been developed in alignment with internationally recognized ethical standards for scholarly publishing. It reflects the overarching guidelines and principles established by the Committee on Publication Ethics (COPE), and conforms to the best practices observed by leading academic publishers. The journal remains steadfast in safeguarding its editorial independence, ensuring truthful and transparent communication, and promoting its scholarship with the utmost professionalism and integrity.