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Measuring the factors affecting the use of the interactive e-book among postgraduate students in light of the Unified Theory of Acceptance and Use of Technology (UTATU)

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Batoul Abdul Baqi Abdullah Al-Saeed
Associate Professor Department of Educational Technologies, College of Education, University of Jazan, Saudi Arabia.
Volume: 17 | Issue: 2 | Pages: 51-65 | June 2025-|-https://doi.org/10.54940/ep38945827-|-PDF
Received:-25/10/2023-|-Received:-21/11/2023-|-Accepted:-03/12/2023
Corresponding Author: [email protected]


Abstract
The study aimed to measure the factors affecting the use of the interactive e-book among postgraduate students at Jazan University in light of the Unified Theory of Acceptance and Use of Technology (UTATU). To analyze the relationships, the study followed the descriptive approach, and the tool was a special scale to measure the factors affecting the use of the interactive e-book among graduate students at Jazan University, after verifying its validity and reliability, while the study sample consisted of (200) male and female students who were selected in a systematic random manner from The study population, and the results reached: there is effect of expected performance and expected effort in using the interactive e-book among postgraduate students, as well as the effect of social influence and available facilities on using the interactive e-book among postgraduate students. It also became clear that there is no statistically significant difference at the significance level (0.05) in the level of use of interactive e-books by postgraduate students at Jazan University according to the variables (gender and college). Based on these results, the researcher recommends strengthening the role of expected performance in using the interactive e-book in education and providing facilities and creating facilitating conditions for the use of the interactive e-book for learners.

Keywords
Expected performance, expected effort, social influence, available facilities

How to Cite
Al-Saeed, B. (2025). Measuring the factors affecting the use of the interactive e-book among postgraduate students in light of the Unified Theory of Acceptance and Use of Technology (UTATU) (UTATU). Journal of Umm Al-Qura University for Educational and Psychological Sciences, Vol17(2), pp51-65. https://doi.org/10.54940/ep38945827

License
1658-8177/© 2024-by the Authors. Published by-J. Umm Al-Qura Univ. for Edu. and Psychological Sci.-This is an open-access article distributed under the terms and conditions of the https://creativecommons.org/licenses/by-nc/4.0/-Creative Commons License

Last Modified Date: 2025/12/28 - 12:56 م Saudi Arabia Time