The Media Department of the College of Social Sciences at Umm Al-Qura University organized two media campaigns entitled: "Thank you, My Kingdom" and "Quality is Life".

The campaign #Thank_My_Kingdom aimed at showing the national achievements and the successive accomplishments, locally and internationally, that were achieved under the leadership of the Custodian of the Two Holy Mosques, King Salman bin Abdulaziz Al Saud, and his trustworthy Crown Prince, His Royal Highness Prince Muhammad bin Salman bin Abdulaziz, may Allah protect them.

The campaign, which was launched through the Twitter application with the activation of the hashtag #Thank_You_My_Kingdom, included many social figures from various educational and health sectors, as well as media professionals and citizens, who expressed their sincere loyalty and sense of belonging to their country, rulers, and leadership that took this country, with Allah's Grace, to stability, progress, and prosperity. The campaign included many videos and pictures that embodied this patriotic feeling.

On the other hand, the #Quality_Is_Life campaign focused on spreading the culture of quality and its importance in all sectors and walks of life. This was through presenting videos as well as still and animated images.

The department also launched a competition that aimed at encouraging the public to promote quality in all sectors. The conditions of the competition focused on producing an excellent and high-quality piece of work that is able to leave a positive impact on the individual and society.

The two campaigns, which were organized under the supervision of Dr. Eman Fathy, were spread widely on the social networking platform Twitter, which will confer benefit on the society and impact it positively.