Umm Al-Qura University

Umm Al-Qura University

 UQU President Commends  College of Dentistry for Having the Most Social Media Influence 


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Added on - 2016/05/18  |  اخر تعديل - 2016/05/18


 The UQU President,  Bakri Bin M'atoog Bin Bakri Al-Assas has reviewed today at his office in the university city in Abidia the report of the College of Dentistry of obtaining the first place as the most influential college on social networks at the level of the Kingdom, in the presence of the dean of Dentistry Dr. Mohammad M. Beyari, and  the faculty member in the college Dr. Rayyan Sharkah.  
 
Dr. Al-Assas listened to an elaborate presentation from the dean of the college on what has been achieved by the college after winning the first place in Klout social influence indicator scoring 65 degrees by the end of April 2016, thus leading the colleges of dentistry in the social media influence, and overtaking prestigious dentistry colleges at the local and international levels.
 
Commending the college’s achievement, Assas said that it came as no surprise that the college has made such achievements and the distinction it reached proves the close follow-up and concern by the dean and his deputies and employees, wishing them all every success. 
      
 
On his part, the dean of the dentistry college, Dr. Mohammad M. Beyari explained that, since its inception, the college has paid great attention to social media networks the same way as the prominent universities worldwide so as to communicate effectively with the students to create transparent and interactive educational atmosphere where students, affiliates, faculty members and patients are effective partners sharing the responsibility and expressing their views in an easy manner.


He added that as part of the college's vision to becoming a source of creativity and knowledge excellence in dentistry, in line with the mission of the university, the college has launched on 3rd of  January  2011, after getting the approval of the UQU President, and in the presence of the college dean Dr. Mohammad M. Beyari, the ex-vice deans including Dr. Sohail bin Salim Ba Gamal, Dr. Raed Jastinia, Dr. Faisal Allaf, Dr. Faris Altag, besides the youth team of Saudi faculty members, more than 12 sites related to "UQUDENT" in social networks including; (Facebook, Twitter, Instagram, Keek, and the page of our kid's teeth is our responsibility).  
 
Within the same vein, Dr. Beyari said the college has received much recognition at the international level for its distinctiveness and the great influence on social media networks. "Only after the first six months of the trial period including operation of the social networks, completion of the first phase of the e-system of the different social networks, and the consolidation and marketing of the distinctive academic brand of the college of dentistry " UQUDENT", in social networks,  that followed launching of the social networks in 2011, these networks started to yield an amazing influence on Klout indicator and the college scored 40 degrees and crowned the list of the dentistry colleges worldwide", he expounded. 


He went on to add that, in May 2014, "SlideShare" website posted in its official blog an essay that commended the global presence of UQU Dentistry College in the social media networks, the title of the essay was How an emerging non-profit college created a global presence by delivering its scientific mission and strategic objectives regionally and internationally using social media websites.            
 


" The essay lauded the efforts of the college of dentistry in the University of Umm Al-Qura which was founded in 2007 with the aim of attaining leadership at the international level through its keenness to expand usage of the social networks in the education process to support the students and encourage them to move on to interactive, and encouraging faculty members to make use of these networks in achieving their educational objectives and to use blogs  for the discussions, constructive debates and joint cooperation in the e-knowledge sites", he elaborated. 
 


He said that statistics of the global website show that visitors of the account of the college amounted to half million and that the country that has viewed its content the most is the United States, followed by India, Saudi Arabia, Egypt and the United Kingdom respectively, and that the most popular course is the evidence-based healthcare which has reached more than 32,000 views, followed by white mouth diseases with 30,000 views.
 
Additionally, he said -thanks to Allah- the college has accounts in all prominent social media networks. “These accounts have gained great the most interaction from all spectra of the society including our page on Facebook "Our Kid's teeth is our responsibility" which has achieved significant success in the last years with about 47 thousand fans likes from all Arab countries and Arab communities in some international courtiers similar to that of the pages of the local and international universities on Facebook in the field of oral and dental health. 
 


He said that the official page of the college on Facebook is the most popular in the kingdom and the Arab world with more than 19 thousand fans likes which is reckoned the top number of fans likes amongst the local and international colleges of dentistry. This page is updated regularly and the latest news and events are posted on with photos and videos.  
 


When it comes to Twitter, he said the college's account is the most active and influential compared to the local and international colleges of dentistry in terms of the re-tweets and the social interaction with the topics posted on it. 
 
Regarding the college account on Instagram, he described it as a free space to post the latest news and events in different shapes by posting selective shots taken by  the members of media committee, or the talented students photographers in the account.  Through these photos, he said the students express their love, loyalty and appreciation of their college.   
 
On the college's account on YouTube, Dr. Beyari said that it contains audio-visual recordings of the significant conferences and events to allow everyone around the world to view, share and have his comments on them. In this regard, he added that views of the documentary film of the college reached 17thousand in Arabic and 12 thousand in English.

 

At the conclusion, Dr. Beyari praised the ongoing support and attention of his Excellency the president of the university to the activities of the college in all fields and his support to the innovation and excellence. He extended his thanks also to the minister of education, Dr. Ahmed bin Mohammed Al-Issa for harnessing all potentials and his keenness to create proper educational and research environment for our students and the employees of the universities under the leadership of the government of the Custodian of the Two Holy Mosques, King Salman bin Abdul-Aziz- May Allah protects Him- which provides the educational sector and its affiliates with generous support and noble care.

 

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