Umm Al-Qura University Journals are dedicated to upholding the highest standards in promoting and disseminating scholarly content. This Marketing Policy outlines the principles and practices adopted by the journal to ensure that its marketing and promotional activities remain ethical, transparent, and responsible.
Objectives
Promote the journal’s scholarly content to a broad international audience.
Enhance the visibility, discoverability, and accessibility of published research.
Attract high-caliber submissions that align with the journal’s scope and rigorous standards.
Uphold the core ethical values of scholarly publishing across all promotional endeavors.
Marketing Channels
Marketing and promotional activities may be conducted across diverse channels, including:
The journal's official website.
Email newsletters and targeted distribution lists.
Social media platforms (e.g., X, LinkedIn, Facebook).
Academic conferences, workshops, and symposia.
Press releases and media announcements.
Collaborations with institutional partners and academic libraries.
Accuracy and Integrity
All promotional materials must accurately represent the journal’s nature, scope, and scholarly quality. Making false, misleading, or exaggerated claims is strictly prohibited. Promotional efforts must:
Respect the journal’s academic independence.
Clearly delineate editorial content from promotional materials.
Refrain from using coercive, aggressive, or deceptive language to solicit manuscript submissions.
Data Protection and Privacy
The journal complies with all applicable data protection regulations, ensuring that personal data collected during marketing activities is handled responsibly. Subscriber information and contact details are never disclosed to third parties without prior explicit consent.
Editorial Independence
Marketing initiatives are conducted entirely independently of editorial evaluation and peer review processes. Editors and peer reviewers remain wholly uninfluenced by promotional or commercial considerations when rendering editorial decisions.
Ethical Standards and Best Practices
This marketing policy was formulated in accordance with internationally recognized ethical standards in scholarly publishing. It reflects the overarching guidelines and expectations established by the Committee on Publication Ethics (COPE) and aligns with best practices endorsed by leading academic publishers. The journal remains steadfast in safeguarding its editorial independence, ensuring truthful and transparent communication, and promoting its content with utmost professionalism and integrity.