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Credibility of Facebook Videos During the COVID‑19 Crisis Among Egyptian Audiences

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Safa Osman

College of Mass Communication, Ajman University, UAE.

Volume: 17 | Issue: 3 | Pages: 58-73 | September 2025 | https://doi.org/10.54940/ss78444924 | PDF

Received: 21/05/2025 | Revised: 15/06/2025 | Accepted: 16/07/2025

Corresponding Author: [email protected]

Abstract

This study seeks to identify the criteria for the credibility of health videos related to the Corona crisis among the public on social networking sites, especially Facebook, specifically the official page of the Egyptian Ministry of Health and the pages of doctors that discuss and provide health information and daily reports to inform and educate the public about the repercussions of the Co-rona epidemic crisis and how to deal with it. By monitoring the public’s opinions and evaluations of the credibility of the content presented on the Egyptian Ministry of Health page and the doc-tors’ pages, it is possible to determine the criteria that positively or negatively affect the credibility of the content across social media sites and also to identify the extent of follow-up and trust in the Egyptian Ministry of Health page or the doctors’ pages during the Corona epidemic crisis and its repercussions. This study reached the most prominent results: the study sample was more interest-ed in following the content of the Egyptian Ministry of Health page, with a relative weight (78.9%) compared to their following pages, with a relative weight for each (70.5%). There was also inter-action from the study sample on these videos to gain more information and respond to their in-quiries from experts and specialists about methods of prevention and treatment of the Corona-virus.

Keywords

Credibility, Health Awareness, Government Sources, Facebook, Technical Quality

How to Cite

Osman, S. (2025). Credibility of Facebook Videos During the COVID‑19 Crisis Among Egyptian Audiences. Journal of Umm Al-Qura University for Social Sciences, 17(3), 58-73. https://doi.org/10.54940/ss78444924

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Copyright (c) 2025. This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License (CC BY-NC)

Last Modified Date: 2026/01/07 - 9:02 ص Saudi Arabia Time