The Tourism and Hospitality Department participated in the Jeddah International Tourism and Travel Exhibition in 30 January, 2024, as part of the department's keenness to build bridges with the industry. Students, faculty members, and department head from the Tourism and Hospitality Department- the College of Administration and Economics participated in the exhibition. During the exhibition, various opportunities for collaboration with hotels and tourism authorities were discussed. The students were keen on familiarizing themselves with new trends in travel and tourism.