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Innovation Management

BUS4117
3 hours English

Innovation Management

Innovation Management
1 Introduction to Innovation Management and Key Concepts
2 Creativity and Idea Generation Techniques
3 Disruptive Innovation and Industry Transformation
4 Open Innovation and Collaboration Strategies
5 Managing Research and Development (R&D)
6 Business Model Innovation and Competitive Advantage
7 Intellectual Property and Legal Aspects of Innovation
8 Innovation and Corporate Social Responsibility
9 Digital Transformation and Emerging Technologies
10 Strategic Implementation of Innovation in Organizations
11 Final Project Development and Presentation
1.1 Mapped to: K2

Explain emerging trends in innovation management, such as disruptive technologies, open innovation, and innovation ecosystems.

Teaching Strategy Lectures, Case Studies
Assessment Methods Exams
1.2 Mapped to: K3

Identify strategic issues in innovation across business functions, like marketing, operations, and R&D, and assess their impact on organizational success.

Teaching Strategy Lectures, Discussions, Case Studies
Assessment Methods Case Study Analysis
2.1 Mapped to: S1

Apply innovation management knowledge to identify and develop new products, services, and business processes.

Teaching Strategy Discussions, Market Analysis Exercises, Team-Based Projects
Assessment Methods Group Projects
2.2 Mapped to: S3

Analyze the impact of technological advances and market disruptions on business innovation strategies.

Teaching Strategy Lectures, Discussions, Future Trend Analysis
Assessment Methods Exams
3.1 Mapped to: V2

Collaborate in teams to develop and implement innovative solutions aligned with business goals.

Teaching Strategy Discussions, Team-Based Projects
Assessment Methods Group Projects